Ad Network Guide
Ad Network tool uses technology to identify the integration of each promotion campaigns, such as different advertisements and goals (like different countries and equipment, etc.). It's report tracking & analysis can help you understand which marketing channels can bring the most value.
Use to Track Conversions
Receive Conversion Data
Set Callback
Placeholders
Impression Tracking
Use to Track Conversions
- We will provide you with a integration URL. The details of which can be found in https://adsoceans.wordpress.com/2017/12/08/publisher-integration/
- You need to copy and paste the URL and integrate it into the appropriate ad promotion.
- The URL will direct the user to the App Store or target application.
- If you define the callback address on the URL, the data will be sent back to you.
Receive Conversion Data
- Ad Networks can send back to your defined endpoints in real time, which is the main method for the channel to receive conversion data. This guide will explain in detail how to set up the passback.
- To receive backhauls, you must use our Adserver's Analytic system that can receive and interpret conversion data in real time.
Set Callback
- Please note that our solution is very different from our competitors. We allow you to dynamically attach the passback URL to the tracking link instead of hard-coding them into our server.
- You can manually set all the tracking links. However, to simplify the process, we strongly recommend that the system automatically detect our tracking links and attach the required return URLs.
- You can receive postbacks for any type of event, including clicks, installs, and any in-app events that can be defined within the app.
- If you wish to receive revenue or partner parameters (including session, installation, reattribution, and event callbacks), make sure your customers have enabled revenue sharing and partner parameter sharing.
Placeholders
- We can send additional information in your return URL as GET parameters. To receive this information, you need to add placeholders in the postback of the connection; we will fill these placeholders when sending the request.
- For example, to receive countries that click, install, reattribute (conversions from remarketing or redirect marketing ), or in-app events, embed a {country} placeholder as a parameter in your tracking system. Contains several parameters, separated by the & character:
- Http://track.publishersite.com/click?country={country}
- Http://track.publishersite.com/install?country={country}&device_id={adid}
- Http://track.publishersite.com/reattribution?country={country}&device_id={adid}
- Http://track.publishersite.co/event?country={country}&event_id={event}
Impression Tracking
- Adjust is for display tracking. Display data must be sent to another terminal and be attributed to different attribution patterns.
- You must use impression trackers to track impressions. Display data sent to other terminals may be discarded.
